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Cookies Policy

A Cookie is a small text file which is transferred to the Cookie file of the browser on your computer’s hard drive each time you visit a website. Cookies contain no personal or financial information and cannot be used to identify individual users.

There are two types of Cookies:

Session Cookies

Session Cookies are necessary for website functionality such as navigating from page to page or accessing secure areas. They are temporary files and are deleted when the browser on your computer is closed.

Persistent Cookies

Even after your browser is closed, Persistent Cookies, which usually have an expiration date, will remain in the cookie file of your browser until such time as it expires.

A Persistent Cookie enables a website to remember you on subsequent visits and enhances your experience of the website’s functionality.

We use the statistical data provided by Cookies for system administration to improve your experience of browsing our website and to track the performance of content.

Third Party Cookies

Third Party Cookies are owned and created by independent companies providing services to website owners.

Simply Asset Finance uses Google Analytics which is a web based service provided by Google Inc. Google Analytics uses cookies to assist us to evaluate, amongst other things, the number of visitors to our website, how those visitors use our website and which pages and links generate the most interest. This provides us with important data which allows us to constantly improve usage of our site.

Information collected by Google is stored on servers located in the USA. Google may transfer this information to third parties if required to do so by law or where third parties process the information on Google’s behalf. Cookies used by Google Analytics are set for analytical purposes only and do not allow any individual users to be identified. 

By using the Simply Asset Finance website you consent to the processing of data by Google in the manner and purpose set out above. For more information on cookies used by Google Analytics, including how to opt out, please visit the Google Privacy Policy.

Social Media

We provide Social Media Icons on our website which, if clicked, may place a cookie on your computer. Any information regarding these cookies is the responsibility of the respective social media company and is subject to their Privacy Policy.

Although most browsers are initially set up to accept cookies, users have the ability to disable cookies and amend browser settings. For more information, please visit Please note that by disabling or deleting cookies you may not be able to access certain areas or features of our website.


2-6 Boundary Row, London, SE1 8HP

Tel: 0203 369 6000

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